Alternatives
However, the issue of a replacement term remains unsettled as of 2003, though in the context of the Northern Ireland peace process the term "Islands of the North Atlantic" (IONA), a term initially created by former Conservative Party MP Sir John Biggs-Davison, has been used as a neutral term to describe these islands.
Sometimes, an ambiguous phrase such as These Isles or The Isles is used5.
In cases where what is being referred to is the two largest islands, the term "Great Britain and Ireland" can be used. Of course, in those cases, the term "British Isles" would not be appropriate to begin with.
There is no other brief term in common use to refer to the island group as a whole; "Great Britain, Ireland, and surrounding islands" gets at the basic meaning, but at the cost of conciseness.
The term British Islands is not an alternative; it is an official term used for the United Kingdom and the Crown Dependencies, i.e. all of the isles except the Republic of Ireland.
Footnotes
1 The Channel Islands are included here by convention. Some people do not consider them part of the archipelago, as they are closer to France than to Great Britain.
2 Translation by Roseman, op.cit.
3 The author also refers to related discussion in Chadwick, H.M. 1949, repr. 1974, Early Scotland Octagon Books; (November 1974)
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4 Whereas in England and Scotland, national kings existed, on the island of Ireland no national monarchy or sense of island identity existed. Instead many regional and local kingdoms existed, over which reigned a symbolic but in most cases relatively powerless High King of Ireland, and whose importance was via the High Kingship not the words of Ireland in his title. It was one of these Irish kings, not in any sense a 'king of Ireland', who exercised control in Scotland.
5 The problems caused by how one refers to the isles was highlighted when the historian Norman Davies produced a book examining the history of the archipelago. The title chosen was the neutral The Isles: A History though the cover carries a picture of the Kingdoms of England, Scotland and Ireland from Abraham Ortelius's 1570 map. Indeed the term British Isles does not even feature in the index of the book. The index simply refers to The Isles. Norman Davies, The Isles: A History (Palgrave/Macmillan, 1999) ISBN 033376370X
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